Navigating the Digital Seas: How EDU Businesses Lead the Way in Digital Citizenship

The internet is a powerful place. It connects, educates, and inspires—but it also comes with risks. That’s why digital citizenship matters more than ever. It’s not just about knowing how to use technology—it’s about using it with integrity, responsibility, and respect. Leading the charge? EDU businesses—from EdTech innovators to training providers—shaping how students, educators, and […]
Harnessing Social Media and First-Party Data: How Higher Education Can Win the Next Generation

Remember when we thought flip phones were peak tech? Just as smartphones transformed photography and Amazon reinvented shopping, social media is now redefining how universities connect with students. For Gen Z, platforms like TikTok, Instagram, and YouTube aren’t just for scrolling—they’re search engines, communities, and decision-making hubs. In fact, 2 in 5 people now prefer […]